by Andrew Street | May 30, 2023 | Blog Post, New Blog
Stop Losing Business: The Case Against Inventory Carousel Ads & Your Alternative As an independent dealer, you want to steadily grow your business. To do that, you need to be the dealership that customers choose to come to first. The problem is using the same...
by Sheila Pogue | May 10, 2023 | Blog Post
The Death of Traditional Online Marketing How Web 3.0 and AI Are Taking Over Understanding new technology can improve productivity, solve problems, and help you make better decisions. Technology constantly evolves, and keeping up with all the changes can be hard. I...
by Sheila Pogue | Mar 28, 2023 | Blog Post
Are You Doing The Bare Minimum for Your Dealership Marketing? Wiktionary describes the bare minimum as “The smallest possible quantity or the least fulfilling, but still adequate, condition that is required, acceptable, or suitable for some purpose.” Are...
by Keith Schuyler | Mar 8, 2023 | Blog Post
It’s Time to Take Your “Omnichannel” Marketing Strategy and Throw It in the Trash. If you haven’t heard of Omnichannel marketing, it’s a buzzword that has been around for over ten-plus years. This catchy phrase is used extensively in the automotive marketing industry...
by Derrick Wood | Jan 11, 2023 | Blog Post
The Myth of the VDP View Let’s discuss dispelling the myth of VDP traffic and where it should rank among dealerships’ digital advertising priority. In my experience at the dealership’s upper management level in years past, I, too, have bought into...
by Caroline Murray | Jul 26, 2022 | Blog Post
TikTok Can Work for Your Dealership, But There’s a Catch… TikTok now has over 1 billion monthly active users. Not to mention, they have the highest engagement rate per post over any other social platform. This has opened many doors for businesses to tap...
